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Yum! Brands Buys Habit Restaurants

publication date: Jan 9, 2020
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Image Shown: An overview of Yum! Brands Inc’s operations. Image Source: Yum! Brands Inc - Investor Fact Sheet

On January 6, quick-service restaurant chain Yum! Brands (which owns the KFC, Pizza Hut, and Taco Bell brands) announced that it was acquiring fast causal burger joint Habit Restaurants for $14 per share in cash for a total cash consideration of $375 million. Habit Burger’s footprint includes ~265 restaurants in total across more than a dozen US states and China under its namesake brand, Habit Burger Grill, and please note roughly 90% of those locations are company-owned. Having the benefit of Yum! Brands global marketing and advertising wing will support future growth endeavors at the Habit Burger Grill brand. We still aren’t interested in shares of YUM here as the top end of our fair value range estimate sits at $106, or just a few dollars ahead of where YUM is trading at as of this writing.


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