Official PayPal Seal

PayPal Buys Honey and We Like the Fit

publication date: Nov 22, 2019
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Image Source: PayPal Holdings Inc – Press release covering its acquisition of Honey. 

A holding in our Best Ideas Newsletter portfolio, PayPal Holdings announced on November 20 it was acquiring the shopping and rewards start-up Honey for ~$4 billion. Honey is a high-growth technology platform (delivered through a browser add-on and mobile application) that helps consumers find deals and save when they shop online. That includes finding price discounts, promotions and events, sending alerts, creating lists, and offering a rewards system known as Honey Gold to its ~17 million monthly active users. We think this deal is highly complementary to PayPal’s operations, and we continue to give shares of PYPL a fair value estimate of $125 per share.

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